Extension of a Contract Termination Predictor
We assisted a telecommunications provider in extending a contract termination predictor originally developed by us. The predictor calculates the likelihood that private customers will terminate their contract within the next 100 days. As well as the general customer and contract infomation used previously, new events such as customer service contacts and shop visits are included in the expanded prognosis. This delivers more precise information to customer service centre and point-of-sales agents about the strength of the customer relationship, allowing even better personalized customer care.